Projects
A selection of projects where I explored problems, built solutions, and learned through iteration.
Car Buying Assistant
Product Build
An intelligent assistant helping users navigate the complex car buying process with personalized recommendations.
Cloudway
Brand / Product Experiment
A brand-building project exploring how creativity, identity, and storytelling translate into products people resonate with.
Client Compass
Product Strategy / Case Study
A product concept designed to help insurers deliver continuous, personalized guidance by connecting fragmented touchpoints.